For more than four decades, Roger Mooney has helped bring the excitement of professional rodeo to life. During the Benton Franklin Fair & Rodeo, Bri Larios of Speck Dealerships sat down with the longtime voice of the Horse Heaven Round-Up to learn how he became an announcer, what makes the Tri-Cities crowd special and what life is like after 42 years on the road.
Roger also shared a few memorable mishaps from behind the microphone, explained why barrel racing and bull riding receive such big reactions and reflected on his admiration for Dolly Parton.
Roger Mooney: A Career in Rodeo Announcing
Roger’s career began unexpectedly in 1984 while he was a 17-year-old member of a college rodeo team. When an announcer suffered a heart attack, Roger was asked to step in and handle the announcing duties that night.
That opportunity quickly turned into a career.
“My freshman year in college, I did 40 rodeos,” Roger told Bri. “And 42 years later, I’m getting to stand next to you.”
Since then, Roger has become one of the most recognizable voices in rodeo, traveling across the country and announcing hundreds of performances.
The Preparation Behind Every Performance
Rodeo announcing involves much more than simply describing the action in the arena. Roger explained that each performance requires hours of research and preparation. For an event like the Horse Heaven Round-Up, he prepares sponsor announcements, live and televised activations, contestant histories, livestock information and other details needed throughout the performance.
Roger estimates that he spends between eight and 11 hours preparing for each show. That preparation also includes learning about the organizations and local sponsors that make the event possible, including Speck Dealerships.
Life on the Road
Although Roger says he has the best job in the world, the career comes with sacrifices. He spends more than 300 days each year traveling away from his family and three farms in Georgia. Because of that demanding schedule, Roger said he watched much of his children’s childhood through social media, videos and pictures.
Still, he found a way to add his trademark humor to the subject. “I think they’re still there because I keep sending checks, and they keep cashing them,” he joked. “So evidently, everything’s okay at home.”
When he isn’t traveling, Roger enjoys returning to his farm near Ellijay, Georgia. Instead of his usual cowboy hat, he may be found wearing a baseball cap—or no hat at all—while working on a tractor or relaxing by the pond with his son.
What Makes the Tri-Cities Crowd Special?
After returning to the Tri-Cities for approximately 30 years, Roger considers the area one of his homes away from home. Over the years, he has developed friendships and an extended rodeo family in the community.
He compared the Benton Franklin Fair & Rodeo crowd to a rocket preparing for takeoff.
“On Tuesday, Wednesday and Thursday, the fuse is lit,” he said. “By Friday and Saturday, we’re in the stratosphere.”
Roger described the Horse Heaven Round-Up as the hottest ticket in the Tri-Cities, featuring “cowboys, cowgirls and you” along with plenty of broncs, bulls and rodeo excitement.
Which Rodeo Events Get the Biggest Reaction?
According to Roger, the Horse Heaven Round-Up offers something for fans of every age. From the opening ceremonies and displays of American pride to the speed and athleticism inside the arena, each part of the rodeo creates a different kind of excitement.
He said Tri-Cities fans appear to especially enjoy barrel racing. “They love the girls, and they love the speed,” Roger explained.
That excitement leads into bull riding, which typically provides one of the biggest reactions of the night. As Roger put it, once you experience bull riding, “you can get hooked on it.”
Roger’s Admiration for Dolly Parton
The conversation eventually turned to Dolly Parton, whose hometown region is only a couple of hours from Roger’s Georgia farm. Roger explained that his wife is from Nashville and recalled Dolly visiting her school to read to the children. He praised Dolly for her work providing books to children and families who otherwise might not have access to them.
He also admired her humor, business success and ability to remain authentic throughout her career. Beyond her accomplishments as a singer and actress, Roger highlighted the many jobs and opportunities created through Dollywood and her other businesses.
Most importantly, he said Dolly’s story demonstrates that a person’s beginnings do not have to determine their future.
“It doesn’t matter where you start,” Roger said. “It’s where you finish that counts.”
Celebrating Rodeo in the Tri-Cities
From his unexpected start as a teenage announcer to becoming the longtime voice of the Horse Heaven Round-Up, Roger Mooney has spent more than 40 years entertaining rodeo fans across the country. His preparation, humor and genuine appreciation for the sport are part of what makes each performance memorable. For Roger, the Tri-Cities is more than another stop on his schedule, it's a community filled with longtime friends, familiar faces and rodeo fans who know how to make some noise.
Speck Dealerships was proud to support the Benton Franklin Fair & Rodeo and spend a few minutes behind the microphone with Roger Mooney.
Watch the Full Interview
Want to hear more from Roger Mooney? Watch the full interview online to hear Roger share more stories from his 42-year announcing career, discuss what makes the Tri-Cities rodeo crowd special and reveal some of his funniest moments behind the microphone. You’ll also hear his memorable thoughts about Dolly Parton and the impact she has made throughout her life and career.
Watch the Interview with Roger Mooney